About the fair
Inspire, Explore, Enjoy – All at the Alpe-Adria Fair!
At the Alpe-Adria Fair, you’ll find a diverse range of tourism offerings, innovative leisure ideas, and inspiring destinations for trips, holidays, and weekend getaways. Leading domestic and international providers specializing in active, cultural, culinary, and sustainable tourism will showcase their best. With over 20,000 visitors annually, the fair is the perfect place to explore new destinations and gain fresh ideas—all in one convenient location.
With a rich 35-year tradition, the Alpe-Adria Fair continues to connect tourism providers and enthusiasts. It remains the key event for those eager to discover the natural and cultural beauty of the Alpe-Adria region and beyond.

for inventiveness in tourism
The Jakob Award
The theme of the Jakob Award 2026 is “Innovative Water Experiences in Tourism”
We invite you to submit your projects and help shape an innovative, sustainable future for tourism!

Fairs of Tastes
Running alongside the Alpe-Adria Fair is the International HoReCa Professional Fair GASTexpo – a showcase of gastronomy, hospitality equipment, and hotel management at its finest.
This event highlights the latest trends, technological innovations, and best practices in the HoReCa industry. It also offers a unique opportunity for professional development, networking, and the exchange of expertise between exhibitors and visitors.

Alpe-Adria 2025
Photo Gallery
